Psychological prices Pricing strategies Whatsapp Mobile Number List according to the product portfolio Loss leader. It means having a product with low prices that does not provide benefits but serves as a lure to attract new buyers and sell another Whatsapp Mobile Number List series of products with higher prices. Prices of optional products (car tires) It involves offering certain products as options that are complementary to the main one. You have to decide Whatsapp Mobile Number List what those products are and whether or not they should be included in the initial price of the product.
Pricing of captive products (gas) This Whatsapp Mobile Number List involves offering a main product at a low and attractive price to create a captive market for complementary products. In the case of services, it is called the price for two concepts, and it is Whatsapp Mobile Number List usual for the telephone or electricity. Prices per product package . It involves setting a joint price for several products in the line, which are complementary to each other, lower than Whatsapp Mobile Number List the sum of the individual prices of each of them. It is about giving a boost to the sales of other products. In an online store, insurance, guarantees or other additional products may be included.
Pricing strategies on new products Skimming Whatsapp Mobile Number List or selective prices. The new product is launched at a high price that allows it to obtain a significant margin. It is usually used when we have a short life cycle, a risk of being quickly Whatsapp Mobile Number List imitated (getting a return on investment), an innovative product protected by patents and demand that is not sensitive to price. It is risky to anticipate customer reactions to a low price, Whatsapp Mobile Number List since it can generate mistrust and rejection. Penetration prices. It involves launching the product at a low price to quickly gain market share. It is used when we have elastic demand, the possibility of achieving economies of scale, the product is threatened by strong competition,